Archive for the 'Product Design' Category
Ramnarace Metalware
What do you do as an auto designer when you leave the “biz?” You take what you have learned and apply it to other things. This is exactly what Sid Ramnarace did after leaving Ford Motor Company. Ramnarace studied under design icon Victor Shreckengost at the Cleveland Institute of Art where he developed skills on all sides of product design. This experience helped him design such notable vehicles like the Ford Thunderbird and current Ford Mustang.
Everyone in the car world can appreciate seeing products designed with an automotive influence. This series of Metalware definitely speaks to the auto world with some artistic surfacing. How do you say “split eight spoke bowl with a five star center cap coaster?” These are some pretty sweet pieces of recycled aluminum.
more pics after the jump…. Read more
1 commentApple Does Things (that the Rest of Us Can’t)

Back in design school, we were taught that a full production run of a product manufactured via CNC machining would be, well… “not realistic” to say the least. “Cost is too high for anything outside of a prototype” is what they’d tell us.
Well my friends, Apple has gone and done it. They are now using a 13-stage process to create the shell for their latest iteration of the venerable MacBook and MacBook Pro (not to mention the Air). The process takes an extruded sheet of aluminum, cuts it into bricks, and sends them through milling, grinding, lasers, and water jets in what may be a “greener” process… Well, if “greener” is defined as using less plastic. I can only imagine how wasteful the process may be, with those aluminum flakes flying every which way. Are they collected and recycled? Apple hasn’t made any formal mention of that part.
[EDIT: Steve Jobs noted in his presentation about the laptops that the aluminum is collected and recycled. Thanks, Nick!]
However, the laptop is genuinely a beautiful piece of craftsmanship. The fit and finish are exact, which is reflected in the price of the computer. Perhaps there might be something to this CNC process after all.
Apple MacBook Aluminum Process
1 commentWhen Vehicle Designers Go Wild: Lazy, Lazy Seat
Seat (the auto company) recently unveiled CAD renderings of the Exeo, a new sedan that it hopes will help take a nice foothold into the market for the company. The new(ish) vehicle’s name comes from…
the Latin word “Exire”, meaning “to go beyond”
“The name Exeo is advanced, forceful and technological, which signals excellence and is highly suggestive of driving pleasure.”
Which is why they are doing it “justice” by taking the previous generation Audi A4 body and throwing a new(ish) front and rear clip on it.
Okay. Hold on a sec. We can understand if you take the 2009 model year (or even the 2008 model year) Audi A4 and do what you’re proposing. But the vehicle design IS 5+ years old. What are you trying to pull, Seat… a 2003 GTO-like move?
Heck, we even LOVE the design of the A4 from that era, but that’s just… lazy.
Readers: What other bad choices have companies made in bringing older vehicles back from the dead with new name plates?

More images after the break.
No commentsWhen Vehicle Designers Go WILD!

Due to the summer being a typically lackluster time of year for new vehicle releases (unless you’re Chevrolet) design studios tend to branch out and, err, TRY a few things. Â It is this time of year that we see all manner of products come from these studios, usually as a Design House in collaboration with some other product entity.
We’ve seen LaCie’s Porsche-designed hard drives, watches from Ducati, bobsleds from Lotus, and even foosball tables from Audi. Â While this has been a regular part of the design world for decades, we are seeing the current crop become all the more “in our faces” as the automotive market remains in a lull and the studios look to work outside of the auto industry.

Which brings about a great question: Â When is it too much? Â Or, is it EVER too much? Â Should auto industry studios be MORE involved in the rest of the design world, spreading their talents into areas where Design is sorely missed?
Let us know in the comments, and click the link for more images.
4 commentsPhilippe Starck’s Motor Yacht A

It’s not often we dive into the world of the ridiculously rich and famous, as our Design instincts regularly tell us that great design doesn’t typically float in their oceans of gaudiness. Â However, to further along my inability to tell a story with very, very bad boating-related puns have a look at the latest creation from Philippe Starck: the Motor Yacht A, designed for Russian uber-billionaire Andrey Melnichenko and his uber-hot wife Aleksandra.
Melnichenko, the bad boy of Russian wealth (aren’t they all?) commissioned Starck to create this epic yacht design, throwing away the typical rules of boats of the redonkulously rich in favor of a vessel that can scare the bejeezus out of paddle-boats in its way. Â Opting for a sleak, streamlined design, with a more enclosed body (read: none of the crazy amounts of open decks), we can only imagine that Starck’s vision was for a menace on the ocean, able to conjure up images of Battlecruisers and war boats of the 40s.

Leave it up to us Designers to throw a monkey wrench into yet another industry, and leave it up to Russian billionaires to use that wrench in excess.
More photos after the break. Images courtesy YachtSpotter.com and SuperYachtTimes.com.
(Thanks, Sean!)
1 commentLego Anyone?
We have all heard of Lego Land but what about actually visiting Lego World, as in World Headquarters. That is just what Gizmodo was able to do and they got a lot of questions answered. Everyone has had Legos, in fact I am staring at some on my desk right now. It is amazing to see how far they have come in design and innovation of a plastic brick and yet still are successful at selling the original design from 1958. This is truly a toy that will endure the times and last forever (because they are plastic). I am surprised you didn’t see any in the trash that Wall-e was compacting. (Great movie) Check out the article and cure those inner questions of Lego.
Click here for the article.
From Gizmodo….
You sent the questions and now here are the answers. Do you want to know how many bricks are produced per minute? How many bricks have been produced n history? What’s the best-selling set ever? What has been the worst? Do they recycle? How did they survive the crisis that almost killed them? How successful is Mindstorms? What are the actual names of each of the pieces? Why there are no blondes in Lego sets? Why there are extra pieces sometimes? Here’s the definitive mega-reference, straight from Lego.
Thanks for the link CShedGo
No commentsDesign Heroes: James Dyson
Complete the following phrase:
Harley Earl is to things that go fast, as James Dyson is to _______.
If you said “things that suck,” then you’re right! James Dyson is the master of vacuum cleaners. World famous for his creations, the CEO/inventor is known for bringing about a renaissance of vacuum design, incorporating new materials, cleaning methods, and business models into our everyday, typical Hoovers.
Recently, Dyson also purportedly threw his hat into the electric-car ring, discussing his intentions to create a vacuum motor powerful enough for an electric vehicle. Those British inventors… always thinking!
On a recent trip out to Dyson labs, Crunchgear.com had the satisfaction of witnessing Dyson show-off how he tests the durability of their products… by throwing around a vacuum until all the good bits are hanging out, and then proceeding to actually get it to work.
Watch the video, and check out Crunchgear’s journey into his mind.
[EDIT: Fixed a few of the facts. Thanks, internet, for your wonderful incorrectness.]
No commentsKOR ONE hydration vessel
Move over Nalgene. There is a new bottle in town. We all know that it is bad for the environment to throw away all those empty water bottles, but we do it anyway. We don’t want to have to lug around a cumbersome unattractive water bottle all day. Until maybe now.
The Kor One Hydration Vessel is a sleek stylish vessel made of BPA free Eastman Tritan providing a truly healthy water container. The hinged cap is a one handed operation and gets rid of the cap/ tether strap design or the loss of the cap in general. I thought my new Camelbak water bottle was cool but this blows it out of the water (or the water out of the bottle…). The only downfall is that it will retail come August for 30 bones. At first I think oh,ok, but then I realize it’s $30 for a water bottle. Of course once I see one I will still probably buy it. How about you? Would you fork over $30 for one?
Check out the pics below of this trendy hotness…. Read more
1 commentMike Sheldrake’s Cardboard Surf Board
Step 1:Â Take a piece of paper.
Step 2: Drop into water.
Step 3: Surf..?
That’s what Mike Sheldrake set out to do. Taking surf board construction from a decidedly Product Designer point of view, Sheldrake, bored of his slowly dying surfboard and looking to build his own, came up with the concept of replacing the typically-used foam in a surfboard with a honeycomb-ish lattice isogrid of a lighter-weight material: paper. Or in this case, cardboard.
Starting with some free modeling software and a few curves, Sheldrake designed the board and had the pieces cut on a CNC router. After tediously assembling the slotted pieces together to form the lattice, fibreglass sheets are applied and board is born.
Sheldrake is currently perfecting the board’s construction (via several prototypes) and attributes the idea to expanding on previous efforts to make surfable paper by Tom Morey.
It just goes to show you that great flashes of design often come out of taking a step back and looking at a product in all of its possible simplicity, and applying basic construction techniques to achieve that goal.
Images courtesy sheldrake.net
(Thanks Candice!)
More images after the break! Read more
No commentsSpeed Enforcer
When we all went to art school we chose design knowing that there would be some sort of income after graduation to pay for all those loans. While in school you always wondered how the fine artist were going to live in the real world. I am sure you have all seen the emails that get passed around where an artist creates chalk drawing on the ground, but in perspective. With the right camera angle the artist can create the illusion of holes or buildings that look 10 stories high, when in reality they are about 100 feet long. All of that art could now be made profitable.
Here in Detroit drivers have a sixth sense for dodging potholes, but what happens when it is just too big to stradle? Read more
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