The event of the year is fast approaching after its absence during last years NAIAS. This is a great forum for anyone interested in automotive and product design. The theme this year is “Renaissance of Design” and has an eclectic mix of speakers presenting. New for this year is the location. Instead of the crumbling COBO it will be in the same building Harley Earl layed his pencil to paper (yes, designers used actual wood pencils back then) and the new location for future car designers attended College for Creative Studies. Be sure to check it out and after you attend the show stick around for something special CDf will be hosting (details coming soon).
Thursday, January 14, 2010
8:00 a.m. – 1:30 p.m.
For 16 years AutoWeek has celebrated the world of design with its annual AutoWeek Design Forum. This year the event, held in conjunction with the North American International Auto Show (NAIAS), moves to the newly renovated College for Creative Studies A. Alfred Taubman Center for Design Education in Detroit.
Attracting automotive and design enthusiasts from varied backgrounds – students, car industry professionals, and designers allied to the field – the event recognizes and celebrates design as the ultimate differentiating factor that drives consumers’ interest and purchase decisions.
The Design Forum’s new venue offers attendees a first-hand look at an architectural gem in the brand new A. Alfred Taubman Center for Design Education. Through a $145 million redevelopment project, the College transformed General Motors’ historic Argonaut Building, located in Detroit’s New Center district, into the Taubman Center.
This year’s Design Forum, themed “Renaissance of Design,” will feature presentations from design professionals in the automotive and non-automotive worlds, followed by afternoon tours of the North American International Auto Show. In addition, the AutoWeek editors will recognize the most notable vehicles of the 2010 show during a presentation of the AutoWeek Editors’ Choice Awards.
More details after the break….
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